Speakers

October 22 programme reminders: check-in registration starts at 7:30 am, doors will close at 8:50 am, and the first speaker shall begin at 9:00 am. Please refer to the rest of our reminders here.

Get your FFC7 tickets now! Registration ends on October 16.

Morning Sessions

• Sam Lorraine Chan

  Using Stories to Design Interfaces

  

  Inspired by cartoons and animated films, Sam grew up as a storyteller who later studied interface design and front-end development before finally settling down in the field of UX. She is currently a free agent, working with startups and agencies to architect delightful experiences for their customers. Above all, Sam is most passionate about design education, frequently conducting talks and seminars related to UX. Recently, she started teaching information architecture and interface design at Ateneo de Manila University.

• Kendra Schaefer

  Designing Cross-Cultural UI: Localizing your Visual Interface

  

  Kendra Schaefer has been living predominantly in China since 2002. A former front-end designer and art director, Kendra now writes about pretty Chinese interfaces and the Beijing tech scene, taking on the occasional UI design project.

• Panel: The Business of Design

  Jason Torres

  

  Jason has been leading Ruby on Rails engineering teams for many years and have successfully launched a couple of startups and dozens of internal and client products. He is a ruby developer and invents webtoys. He’s been focusing on Ticketbase.com recently while also running MashupGarage, a new startup that focuses on high-end product development and technical leadership. He also owns Proudcloud, a Ruby on Rails service company with about 30+ Ruby on Rails engineers.

  Lindsey Grande

  

  Lindsey has been designing for the web and brands for over 10 years. Her work has been featured on TechCrunch, Wired and NBC. She oversees design and branding for all platforms for Goodwall in Geneva, Switzerland and is CEO of Color Cure Design Studio in Quezon City.

  Russell Vergara

  

  He sold his first PUTO when he was six. He worked as a waiter for Burgoo, and as an In-room dining assistant at Sheraton Park Hotel. In London. He’s an only child, so he’s kinda spoiled. He was 80 pounds lighter, nung hindi pa uso ang extra rice. He studied 7 courses 7 different schools. But he never graduated. He’s not very bright kasi. But he’s very madiskarte. He’s Russell. The Big Daddy of Vigi.

  Angela Obias

  

  Angela Obias is a consultant and co-founder of Priority Studios (a design research consultancy), teacher at the Ateneo De Manila University and product design mentor for startup incubator Ideaspace Foundation. As a consultant, she has done testing for FinTech and e-commerce platforms, including top UK startup WorldRemit. Her writing about the User Experience, digital and content strategy fields have been shared by Justin Mifsud (“Usability Geek”), Paul Olyslager, Playbuzz Publishers and Content Insight.

Lightning Talks

• Hitesh Agrawal, Human Factors Int'l

  

  HFI’s Chief Business Officer will discuss How User Experience Can Transform Your Company into a Market Leader. Hitesh has 16+ years experience in applied human factors, usability engineering and user experience design consultancy services, and is responsible for a vast potential of HFI’s sales throughout Asia. He leads multidisciplinary & globally distributed project teams and mentors them.

  Julie Bulaklak, Pangalan/Z.com

  

  Pangalan’s Business Development Manager will talk about Reaching Full Potential Through Strategic Planning. Following the same brand footprint and level of excellence of Japanese parent company GMO-Z.com and #1 domain registrar, Pangalan.com brings in quality online services to Filipinos from domain registration to reliable hosting, domain forwarding, site creation & management.

  Kindred Pasana, Aelogica

  

  Aelogica’s UI Designer will tell us about Great Software Teams. ÆLOGICA provides elite web and mobile development services specializing in Ruby on Rails to clients around the world from San Francisco, CA and Manila, Philippines.

Afternoon Sessions

• Lester Cruz

  Creating Brand Experiences For Real Human Beings

  

  Lester Cruz is co-founder and brand strategist of Serious Studio, which creates brand identities, strategies, communications, websites, experiences, and other big words all in their cozy office in Manila. Serious Studio believes that effective communication happens when you Make Sense and Look Good.

• Mika Aldaba

  Designing with Data-Driven Documents

  

  Mika decided to be a designer after a clerical error resulted in the loss of her course transfer paperwork in college. Fate sent her to do an exchange student semester in San Francisco and she never lost her sense of wanderlust since then. Her travels have sent her around Asia, Europe and the US while improving her trade in graphic, web and mobile UX design and data visualization. Being passionate about world issues, she brings her international perspective in her craft making her a truly global designer.

• Chris Lienert

  Bad Form

  

  Chris started out as a web developer when Netscape ruled the world and is currently senior consultant at insurance broker JLT. He founded community group Singapore CSS because someone had to. Aside from musical distractions and accumulating frequent flyer points, Chris and his wife Sarah can be found in the company of their very small human.

• Sacha Greif

  Matter of State

  

  Sacha is a designer from Paris, France, now living in Osaka, Japan. He specializes in user interfaces for web and mobile apps, and has worked for clients such as Le Monde, Hipmunk, and MileWise. He is also behind open source projects such as Discover Meteor, Telescope, and Sidebar.io.

• Panel: Speaker Q&A

  Lester, Kendra, Sam, Mika, Chris, and Sacha will take questions from the audience.